Real horses. Real land. Real content.

Tribal Cowboy produces authentic equine and western lifestyle content for brands that need the genuine thing — not a studio approximation of it.

Tribal Cowboy LLC is a working equine operation in Athol, Idaho — Indigenous-owned, owner-operated, and running a Clydesdale and pony herd year-round across North Idaho and Eastern Washington. When Stacie makes content for a brand partner, it is produced on-site at TC events, on TC land, with TC animals. The horses are not rented. The setting is not constructed. The result is content that reads as real because it is — which is the only kind of content worth putting a brand name on.

What We Offer

UGC Photo and Video

TC produces licensed content for brand use in paid and organic channels. Photos and short-form video shot on location with working horses — real conditions, real gear, real use. Brands receive original-quality files cleared for their intended use.

Sponsored Content

TC creates and publishes brand-integrated posts on Instagram, TikTok, and Facebook. Single posts, Reels, Stories — produced to TC’s content standard, which does not change because a brand paid for it.

Event Integration

A TC event is a content opportunity. Brand presence — physical or through product placement — at a Clydesdale wagon ride, pony party, or corporate experience, captured in photo and video for both TC and brand use. TC’s SpotMyPhotos technology can also carry a brand’s logo on every guest photo delivered at an event, which is a distribution mechanism that most content deals cannot replicate.

Content Licensing

Brands or media organizations can license existing TC photos or video for campaign, editorial, or advertising use. TC maintains original-quality files and can provide usage-specific terms.

Who We Work With

TC is a strong fit for brands in equine care, western apparel and lifestyle, outdoor and ranch-adjacent categories, Pacific Northwest and Idaho tourism, photography and event technology, and experiential marketing. If a brand’s customer is the kind of person who wants to stand next to a Clydesdale and means it — not as a tourist moment, but as a genuine part of how they live — that brand belongs in TC’s content world. Regional brands with a North Idaho or Eastern Washington presence, and national brands seeking authentic western creator content that does not look like it was produced in a parking lot, are both good fits.

What We Don’t Do

TC does not accept gifting-only arrangements. Product has value, but it does not pay for the time it takes to produce content worth using.

TC does not work with brands whose values, aesthetic, or public record conflict with TC’s premium positioning or Indigenous identity.

TC does not produce content that asks Stacie to perform a version of herself that is not accurate — to the operation, to the animals, or to who she is.

TC does not work with brands who want to use Indigenous identity as a marketing angle. TC’s identity is Stacie’s — it belongs to the content because it belongs to the person making it, not because a brand’s campaign called for it.

The Process

Step 1 — Reach out. Email info@tribalcowboy.com or DM @TribalCowboy on Instagram with a brief description of what you have in mind. No lengthy brief required upfront — just enough to know if there is a fit.

Step 2 — We align on the fit. A short conversation — email or call — to confirm the brand, the deliverables, the timeline, and the budget are in the right territory. If it is not a fit, TC will say so directly and without a long explanation.

Step 3 — We build something worth seeing. TC produces the content. Brands receive files, posts go live on schedule, and the content looks like it came from the place it actually came from.

Contact

To start a conversation, email info@tribalcowboy.com or DM @TribalCowboy on Instagram.

A media kit with full platform details, audience information, and rate ranges is available on request.